Avril - Place de la Cité

Expertises

Aedifica designed the new Avril store at Place de la Cité, an innovative space that redefines the health food supermarket experience. This ambitious project, awarded at the 2023 Retail Renovation Competition, stands out for its customer-centric approach and its design that showcases Avril's diverse food offerings.

At the heart of the store, a 44-meter-long "gourmet boulevard" connects the two main entrances, structuring the space and guiding customers through the various fresh produce and dining areas. This central artery, lined with attractive counters and convivial bistro spaces, creates a unique dynamic and an immersive shopping experience.

The interior design exploits the building's raw structure, with exposed concrete columns and ceilings that contrast with the warmth of natural materials such as wood and vegetation. The custom-designed lighting enhances this industrial architecture and creates an atmosphere that is both contemporary and welcoming.

With its expanded food offerings, welcoming dining areas, and innovative design, the Avril store at Place de la Cité is more than just a supermarket: it's a culinary destination in its own right, a place of life and discovery that contributes to enhancing the commercial experience of Place de la Cité.